The result of this unique approach is an eclectic collection of fragrances with the most diverse personalities, bringing together all styles and olfactory families, revolutionizing them, revisiting classics with modernity and boldly exploring new territories.

Two standout fragrances—Eau de Magnolia by Carlos Benaïm and Cologne Indélébile by Dominique Ropion—are now available as exclusive in-room amenities, designed to elevate the guest experience through scent.

Fresh, refined, and unforgettable, these fragrances are offered in a range of sustainable, high-performance formats to meet the needs of luxury properties worldwide:

– Ecofill (300ml & 400ml): Patented, innovative refill system using just 8g of plastic per pouch. Eliminates contamination risk and streamlines housekeeping with a 30-second change—without compromising design aesthetic.

– Ecopump (300ml): Sleek, plant-based bottles with upscale pumps and full traceability.

– Ghost (400ml): 100% plant-based discreet bottle with floating effect and elegant minimalism.

– Aluminum Tubes (50ml): Luxurious, boutique-style tubes ideal for premium rooms and suites.

– Bottles (50ml & 80ml): Eau de Magnolia collection only

– Plant Based Tubes (40ml): Eau de Magnolia collection only

– Sustainable RSPO soap

This collection merges French olfactory artistry with sustainable innovation—designed for hotels seeking to make a sensorial and strategic statement.

The post Éditions de Parfums Frédéric Malle first appeared on Astria.

At the heart of our approach lies a profound understanding of the emotional aspects that connect people to a brand. We combine strategic insight with creativity and a curatorial sensibility, meticulously working to reveal the unique emotional imprint of your brand. This process forms a powerful foundation for building lasting relationships of trust, care, and personal regard with your guests.

Our relentless dedication to craft ensures that every aspect of the guest experience is thoughtfully considered and exquisitely executed. We believe that any object, material, environment, or art form can be transformed into a meaningful expression within a brand’s emotional universe. This philosophy guides our design process, allowing us to create touchpoints that leave a lasting impression and foster deep, enduring loyalty.

Marc Friedland’s Guest Experience Design collection includes:

1. VIP Private Access Membership Programs: We design exclusive membership programs that offer VIP guests unparalleled experiences, ensuring they feel valued and connected to the brand in the most luxurious ways.
2. Curated Bespoke Experiences: Every experience is tailor-made, designed to be as unique as your guests themselves. These bespoke experiences are thoughtfully curated to reflect the essence of your brand and the individuality of each guest.
3. VIP Guest Welcome Gifting and Turndowns: Our welcome gifts and turndown services are designed to surprise and delight, offering a personal touch that enhances the guest experience from the moment they arrive.
4. Guest Room Compendiums and Other In-room Touchpoints: From guest room compendiums to other in-room elements, each touchpoint is an opportunity to communicate your brand’s story and commitment to exceptional service.

In choosing Marc Friedland’s Guest Experience Design collection, you are opting for a level of sophistication and personalization that transcends traditional hospitality, creating a guest experience that is not only memorable but also deeply meaningful.

The post Guest Experience Design first appeared on Astria.